Gwanak-gu Launches Family-Friendly Projects for All to Enjoy... Providing Wedding Congratulatory Gifts, Operating Prospective Parents Programs, Issuing Birth Celebration Points, and Promoting Various Family-Friendly Initiatives... Creating a Workplace Culture Where Work-Life Balance Is Possible and Employees Can Work with Peace of Mind

Gwanak-gu Employees Create a Work Environment Free from Pressure Regarding Marriage and Childcare View original image

Gwanak-gu (District Mayor Park Jun-hee) is promoting various family-friendly projects to support work-life balance and create a workplace culture where employees can work with peace of mind.


The initiative aims to foster a marriage culture among unmarried employees and create an atmosphere where colleagues do not feel pressured when someone is pregnant or giving birth, while also alleviating the socially significant low birthrate issue by providing conveniences for employees with childcare responsibilities.


First, the district provides congratulatory gifts such as wine glasses and tableware sets when employees get married, and operates the “Expecting Parents” program, which offers congratulatory gifts including prenatal vitamins and badges for employees who are soon-to-be mothers and fathers.


The “Expecting Parents” program naturally informs surrounding employees of the pregnancy to create a celebratory atmosphere and has received positive feedback from staff. Last year alone, the district gave congratulatory gifts to 18 expecting mothers and 9 expecting fathers.


One expecting mother employee expressed satisfaction, saying, “I felt somewhat hesitant to share my pregnancy news with colleagues, so I cautiously told only a few people, but the department congratulated me first, which made me very happy. The congratulatory gift items are substantial and diverse, which will be very helpful.”


In addition, the district provides congratulatory welfare points upon the birth of a child and offers opportunities for the whole family to enjoy together through caravan and glamping programs for parents and children.


Furthermore, female public officials with children in second grade or below will be exempt from night duty shifts.



Park Jun-hee, Mayor of Gwanak-gu, stated, “We are committed to creating a healthy workplace culture where employees can work without feeling pressured due to pregnancy, childbirth, or childcare,” and added, “We will continue to expand various family-friendly projects to support work-life balance.”


This content was produced with the assistance of AI translation services.

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