Interpark Triple Partners with Seoul Business Agency to Boost Inbound Tourism
Supporting Hyper-Personalized Travel through K-Travel Platform
Collaborating to Create High-Quality Seoul Tourism Content
Interpark Triple announced on the 5th that it has signed a business agreement with the Seoul Business Agency to promote inbound (foreign visitor) tourism.
Choi Hwiyoung, CEO of Interpark Triple (right), is taking a commemorative photo after signing a business agreement with Kim Hyunwoo, CEO of Seoul Business Agency. [Photo by Interpark Triple]
View original imageThrough this agreement, a project will be launched to digitally transform and globally expand Seoul's tourism infrastructure. First, Interpark Triple plans to pre-launch a foreigner-only K-Travel platform at a global influencer invitation event hosted by the Seoul Business Agency this month. The new platform supports hyper-personalized Korean travel by sharing Seoul tourism information based on AI and creating customized travel itineraries. In addition, continuous collaboration will be pursued to enable domestic and international creators to produce high-quality Seoul tourism content.
Kim Hyun-woo, CEO of the Seoul Business Agency, stated, "Seoul-style content is gaining global attention as a core pillar of the Korean Wave, based on original ideas, attractive cultural backgrounds, and excellent media technology," adding, "We will contribute to the development of Seoul's content industry by producing tourism service content and planning various global events."
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Choi Hwi-young, CEO of Interpark Triple, said, "Through this agreement, we expect to establish a digital foundation that promotes Seoul's charm worldwide and positions it as a leading global tourist destination," and added, "We plan to continue leveraging Interpark Triple's unique content competitiveness to build differentiated K-Travel services and contribute to the revitalization of inbound tourism."
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