Park Juhyung, CEO of Shinsegae Department Store, "Expanding as a Content Creation Company... Must Enhance Service Value"

Email to All Employees on the 60th Anniversary of the Founding

"We must take a step further as a content creation company and provide a special space where customers visiting the department store can enjoy value beyond shopping."

Juhyung Park, CEO of Shinsegae and Shinsegae Central City.

According to the distribution industry on the 17th, Park Ju-hyung, CEO of Shinsegae Department Store, said this in an email to all employees on the 12th, marking the 60th anniversary of Shinsegae Department Store's founding. CEO Park has been managing Emart, the department store, and Central City, which handles development projects, and since the regular personnel appointment in September 2024, he has concurrently held the positions of CEO of Shinsegae and Central City.

He said, "We must take a step further from being a 'space innovation company,' which has been firmly established in the domestic distribution market, to a 'content creation company' that provides valuable things to customers' lives."

CEO Park also stated that Shinsegae looks toward a future of 100 years or more, emphasizing that the top priority value is 'the customer's heart,' and that pursuing sustainable value for a better life for customers is important.

He revealed his vision by saying, "We must maximize the resources Shinsegae has accumulated over 60 years," and "We need to expand high-loyalty VIP-related businesses and develop new business models such as the complexification of real estate development and retail."

Furthermore, CEO Park added that as Shinsegae Department Store is evolving beyond retail into a brand company, everyone should devote themselves to enhancing the value of products and services through organic organizational strength.

This content was produced with the assistance of AI translation services.