Jeongyukgak Presents 'Super Fresh' Seasonal Autumn Jeju Silver Hairtail

Procurement and Processing of Products Caught by Handline Fishing in Jeju Sea
Radiation Inspection Conducted According to Ministry of Oceans and Fisheries Standards, Sourced Only from Production Areas
Additional In-House Inspection Before Processing at Smart Factory

Jeongyukgak announced on the 20th that it has started selling ultra-fresh silver hairtail, which is in season this fall.

Jeongyukgak Ultra Fresh Silver Hairtail
[Photo by Jeongyukgak]

The ultra-fresh hairtail is air-transported on the day of catch and immediately gutted at Jeongyukgak's own smart factory before being delivered early the next morning. The company explained that only fish caught by handline fishing in the waters of Jeju, with a shiny surface and silver sheen, visibly fresh to the naked eye, were selected.

Unlike the regularly operated livestock products, Jeongyukgak’s ultra-fresh seafood is a specialty category operated flexibly. To maintain the highest freshness, orders are accepted only during periods when fishing is possible, avoiding closed seasons and bad weather, as delivery is made within one day from the production site.

Seasonal seafood is also characterized by being offered only during the peak taste period. Mackerel, a representative fish widely consumed at home along with hairtail, has a rich oily layer from fall to winter, allowing consumers to fully enjoy its savory flavor. The ultra-fresh mackerel was first introduced last fall, and the seasonal sales are scheduled to begin next month.

Jeongyukgak handles a total of six types of seafood that can deliver ultra-fresh quality points, including king clam, true clam, live abalone, silver hairtail, mackerel, and squid. All seafood is sourced only from distribution production sites (such as fish markets) that conduct radiation inspections according to the Ministry of Oceans and Fisheries’ seafood quality management standards, and undergoes an additional in-house inspection at the smart factory before processing.

Yoon Hyun-woo, Head of Product at Jeongyukgak, emphasized, "Jeongyukgak’s seafood category creates synergy by combining an ultra-fresh service designed to maximize the original taste of the raw ingredients with the characteristics of seasonal ingredients whose flavors peak throughout the year."

This content was produced with the assistance of AI translation services.