KCSC "Strict Action Against Advertising Information Such as Celebrity Impersonation to Induce Stock Investment"

The Korea Communications Standards Commission (KCSC) announced on the 19th that it will take strict action against advertising information on social networking services (SNS) that impersonates celebrities to induce stock investments and other activities.

To ensure prompt review and victim relief, the KCSC urged active reporting from parties whose portrait rights have been infringed. The commission reviews and requests corrections for information that infringes on portrait rights, such as unauthorized use of celebrities' images for illegal commercial purposes. Over the past five years, the number of correction requests for portrait rights infringement were 45 in 2019, 85 in 2020, 48 in 2021, 114 in 2022, and 90 cases recorded up to September this year.

The KCSC emphasized, "Portrait rights are personal rights, and to request correction of information infringing on portrait rights, proof of the infringement is required. Therefore, for prompt review and victim relief, the parties whose portrait rights have been infringed must directly apply for review to the commission."

Furthermore, the commission stressed that in cases of financial information and fraud that may cause monetary damage to the public through illegal commercial activities, it will conduct prompt reviews and take measures through active monitoring regardless of reports, to prevent harm and its spread.

This content was produced with the assistance of AI translation services.