Enjoy the Retro Vibes at Seocho-gu Maljukgeori Festival

District to hold the 6th Maljukgeori Festival in Yangjae 1-dong area on the 12th-13th... Maljukgeori Parade near Yangjae Market at 4 PM on the 13th... 1km route around Yangjae Market, 50m procession... Theme: "Festival Revival and the Return of Youth" showcasing past to future procession

In the autumn season of abundance, horses appear around Maljukgeori area near Yangjae Station intersection in Seocho-gu. A New-tro festival featuring a street parade with youth in school uniforms, children, and young people riding kickboards, as well as cultural performances, will be held.

Yangjae 1-dong in Seocho-gu, Seoul (Mayor Jeon Seong-su) will hold the “6th Maljukgeori Festival” for two days from the 12th to the 13th.

This year marks the 6th festival, which utilizes the Maljukgeori brand based on “horse (馬)” to promote harmony between residents and merchants and revitalize the commercial district. Since its first event in 2015, it was not held due to COVID-19 and other reasons, but it returns after four years.

“Maljukgeori” originated from the place where travelers in the Joseon Dynasty changed horses and were fed porridge before entering the Hanyang city walls. Since the 1970s, restaurants and traditional markets began to be established in earnest, and last year the district designated this area as its first alley-type shopping district. Currently, efforts are underway to revitalize the commercial area with a New-tro sensibility combining modern and retro styles.

The festival theme is also “The festival revives and young people return.” It means to restore the past fame of Maljukgeori and establish it as a hot place where young people gather.

Especially, the “Maljukgeori Alley Parade” held around Yangjae Market from 4 p.m. on the 13th fully embodies the festival theme. The parade route is about 1 km from Yangjae Police Station to Yangjae Market and back to Yangjae Police Station.

With 8 sections and about 150 participants, the parade starts with horses and police cars leading in the city, followed by a performance by the National Gugak High School’s traditional military band. Then, there will be ▲a costume march featuring children’s favorite characters like Cocomong, ▲a retro-style procession inspired by the movie “Maljukgeori Massacre” representing the past, present, and future of Maljukgeori, with roller skates, school uniforms, and disco pants, ▲a march to save our precious Earth, and an eco-friendly performance by youth riding kickboards and electric bicycles. The parade concludes with a pungmul (traditional Korean percussion) performance over about 50 meters.

From 5 p.m., a “Maljukgeori Singer King Contest” featuring residents and merchants will be held on the performance stage near the SPC building, along with invited singer performances by trot singers Yoyomi and Elise, Cubix, and Yangjaedong.

Also, from the day before the festival on the 12th, activities such as children’s horseback riding, feeding horses, and photo zones will be operated around the event site to attract family participants.

This festival is hosted by the Maljukgeori Merchants Association (Chairman Kim Kyung-bae) and the Yangjae 1-dong Residents’ Autonomy Committee (Chairman Yoon Young-geun).

Jeon Seong-su, Mayor of Seocho-gu, said, “Through this festival held after four years, we will create a place of harmony where everyone from children to the elderly can enjoy together, and do our best to establish Maljukgeori as a representative hot place of Seocho.”

This content was produced with the assistance of AI translation services.