Yeoju Premium Outlet Opens Children's Specialty Store 'Kids Blossom'

250-pyeong Scale... 100 Brands Entered
Opening Celebration 'Kids Blossom Week' Held

Shinsegae Simon announced on the 22nd that it will open a children's specialty store, 'Kids Blossom,' on the West High Street of Yeoju Premium Outlets.

The newly opened Kids Blossom spans 250 pyeong and houses about 10 brands of infant and children's sports and outdoor kids lines, including New Balance Kids, Snow Peak Kids, and Play Kids Pro. The indoor space is designed with a sports track motif to make it easy for young customers to walk around.

Children's Specialty Store 'Kids Blossom' Opened at Yeoju Premium Outlets
Photo by Shinsegae Simon

To celebrate the opening of the children's specialty store at Yeoju Premium Outlets, they will hold 'Kids Blossom Week' until October 3rd. Visitors can enjoy various promotions from over 20 kids genre brands. For example, NEPA Kids will give a scooter to the first customers who purchase over 500,000 KRW. FILA Kids offers an additional 20% discount on purchases over 100,000 KRW on all items. New Balance Kids provides an additional 10% discount on purchases over 100,000 KRW on all items (excluding uniform prices). Kenzo Kids offers a 40% discount on this spring and summer products compared to the original price, and exclusively at the Yeoju store, an additional 10% discount for customers who sign up for the Shinsegae Outlet application (app).

Until the 24th, an event will be held where customers accompanied by children will receive snacks and balloons. Additionally, NEPA Kids will run its own events such as a lucky roulette, balloons, and social media (SNS) photo certification events. A variety of giveaways are also prepared. During the event period, customers who purchase over 150,000 KRW or 300,000 KRW with a Shinhan Card at infant and children's genre brands will receive Shinsegae gift certificates worth 5,000 KRW or 10,000 KRW on a first-come, first-served basis.

A Shinsegae Simon representative said, "We have significantly strengthened well-known sports and outdoor kids brands preferred by children to enhance competitiveness, and we plan to actively reinforce various kids content in the future."

This content was produced with the assistance of AI translation services.