Woongjin Foods Haneulbori Launches 'Haneulbori-che' Font to Celebrate Hangul Day
Barley Tea Beverage 'Haneulbori' Font
Designed to Reflect Characteristics of the Tea Brand BI
Woongjin Foods' Haneulbori announced on the 20th that it has launched the 'Haneulbori Font' to commemorate Hangul Day on October 9th.
The Haneulbori Font was designed to embody the characteristics of the barley tea beverage brand identity (BI) of 'Haneulbori.' It features a 탈네모틀 (Tal-nemo-tul) structure that allows the flow of the letters to be natural. When closely examining the consonants and vowels, the outlines are expressed with angular corners, giving a soft yet solid impression.
The newly released Haneulbori Font comes in one type with 2,350 Korean characters, 95 English characters, and 985 special characters. The font can be downloaded from Woongjin Foods' official Instagram. It is provided free of charge to all users, including individuals and corporate users, and can be used commercially.
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The brand manager of Woongjin Foods' Haneulbori said, "As part of the Haneulbori K-TEA campaign that has been ongoing since last year, this year we have released the Haneulbori Font themed around Hangul," adding, "We hope it will be an opportunity to rediscover the value of Hangul in everyday life."
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