Precise Indoor Foot Traffic Analysis with AI... SKT Develops 'AI Yudongin-gu'

-Location Analysis Platform 'Litmus' Integrates Indoor Positioning Technology
-Enables Population Analysis by Building Unit

On the 19th, SK Telecom announced that it has developed an 'AI Floating Population' technology that can precisely identify indoor floating populations by combining indoor positioning technology with its AI-based location analysis platform, 'LITMUS.'

Existing floating population analysis technologies have limitations in distinguishing between outdoor moving populations and indoor staying populations because they are based on base station connection information within a specific area.

SKT developed a deep learning model capable of analyzing indoor and outdoor populations using radio wave information such as base stations, Wi-Fi, and Bluetooth, and applied it to LITMUS to create the 'AI Floating Population' technology that can analyze indoor staying populations and outdoor movement volumes.

In addition to indoor and outdoor floating populations, SKT applied a census technology that estimates the total population within an area by considering socioeconomic characteristics such as population, land, and region, thereby enhancing the reliability of the measurement data. The measurement data from this technology can be used as foundational data for demand and business planning related to public infrastructure, transportation, disasters, and the environment.

SKT plans to provide the 'AI Floating Population' technology and data to client companies as part of the LITMUS service. It is currently applied to some commercial buildings in the Seoul metropolitan area and five major metropolitan cities, with plans to expand its application range in the future.

Ryu Tak-gi, head of SKT's infrastructure technology division, said, "There has already been significant demand for indoor staying population data, and since its applications are limitless, we will create various collaborative cases going forward."

This content was produced with the assistance of AI translation services.