Emart to Start Full Sales of Chuseok Gift Sets from the 19th

Emart announced on the 18th that it will begin the main sales of Chuseok gift sets.

From the 19th until Chuseok day on the 29th, Emart will set up extensive gift set displays in each store featuring fruits, livestock, seafood, and processed goods, and conduct the main sales. During the main sales period, customers can purchase immediately or apply for delivery reservations.

During the ten-day main sales event, customers can receive up to a 40% discount when paying with event cards or accumulating Shinsegae points.

For products that are not eligible for this discount and ‘N+1’ event products, paying with event cards will provide Shinsegae gift certificates or discounts equivalent to 5% of the purchase amount based on the spending tier. For example, purchasing 1 million KRW will grant a 50,000 KRW gift certificate, and purchasing 2 million KRW will grant a 100,000 KRW gift certificate, allowing customers to receive up to 500,000 KRW in gift certificates or discounts.

A standout gift set in this main sale is Korean beef (Hanwoo). Emart has introduced a diverse ‘Hanwoo set lineup’ for this Chuseok. The selection ranges from premium products such as the Chosun Hotel Gyeongju Cheonnyeon Hanwoo and Hwaseok Hanwoo sets to cost-effective options priced in the 100,000 KRW range.

The newly launched ‘Hanwoo Plus Sirloin and Striploin Set’ ahead of this Chuseok is priced at 169,200 KRW during the event and is perfect for customers who prefer meat for grilling. The main sale price of the ‘Hanwoo Plus Whole Cow Set’ is 133,200 KRW when paying with an event card. It consists of 1.2 kg total, including 300g each of 1+ grade sirloin, striploin, brisket for soup, and shoulder bulgogi, allowing customers to enjoy various cuts.

Various products have also been prepared in different price ranges through collaborations with famous restaurants, allowing customers to enjoy the flavors of popular eateries at home. The ‘Haeundae Amso Galbi Hanwoo Set,’ a must-visit course when traveling to Busan, is priced at 278,400 KRW with event card payment, while the ‘Gwangalli Busanjip Eonyang Bulgogi Set’ is an ultra-cost-effective product priced under 100,000 KRW.

Among fruits, sets including pears, apples, and Shine Muscat grapes have been popular since the pre-order period. The ‘Low Carbon Certified Apple, Pear, and Shine Muscat Mixed Set’ can be purchased for 87,200 KRW when paying with an event card. Dried persimmons, one of the hot items for the holiday, are available in price ranges from 30,000 KRW to 60,000 KRW.

Additionally, SSG.com will also hold the main sales event for Emart Mall’s Chuseok gift sets from the 19th until 2 PM on the 25th. Customers can enjoy the same benefits as Emart, including up to 40% discounts on popular products when purchasing with event cards and up to 5% gift certificates based on purchase amounts (up to 500,000 KRW). The gift certificate benefits can also be applied as immediate discounts when purchasing on SSG.com.

Gift sets sold on SSG.com can be conveniently sent through the mobile ‘Gift’ service. After selecting a product, customers can press the ‘Gift’ button on the detail page. The service also offers the function to pay at once and deliver to multiple addresses.

Choi Hunhak, Emart’s marketing manager, said, “The popular ‘practical premium’ sets in the 100,000 KRW range this Chuseok are one of the areas where Emart’s long-standing know-how in product sourcing and composition can be well demonstrated. Through the main sales, many customers will be able to enjoy Emart’s differentiated gift sets and benefits.”

This content was produced with the assistance of AI translation services.