SK Stoa Partners with Chongkundang Health to Sell 'Schalkmuhle Pumpkin Seed Oil'

SK Stoa announced that it will start selling the first co-branded product prepared together with Chong Kun Dang Health, the ‘Austria Schalkmuhle Pumpkin Seed Oil,’ on both companies’ online malls starting from the 18th.

This comes about three months after signing a business agreement for a joint overseas health food brand project with Chong Kun Dang Health.

Pumpkin seed oil, known as the ‘green gold,’ is an essential ingredient for Europeans. It is known as a good fat that must be consumed for health, containing a high amount of unsaturated fatty acids, 10 types of phenolic compounds, 6 types of tocopherols, and 24 types of phytosterols, making it known as a ‘treasure trove of nutrition.’ The New York Times has also selected pumpkin seeds as one of the world’s six major superfoods.

Among them, Austrian pumpkin seed oil is so famous that it is recorded in the ‘1001 World Food Ingredients You Must Eat Before You Die.’ In particular, oil extracted from a rare variety of pumpkin from the Styria region of Austria is the most well-known worldwide. It has a subtle aroma and rich nutty flavor, and is currently produced with the European Union’s Protected Geographical Indication (PGI) certification.

SK Stoa and Chong Kun Dang Health have signed an exclusive contract for Schalkmuhle’s pumpkin seed oil, the oldest oil brand in the Styria region of Austria with a 160-year tradition. This product is cold-pressed using a traditional manufacturing method passed down through six generations, made from 100% organic pumpkin seeds obtained from Styrian pumpkins.

On the SK Stoa app and website, a set of two 250ml bottles is sold for 69,000 KRW, and a set of six bottles is sold for 169,000 KRW. The price becomes even cheaper with card billing discounts. Customers who purchase Schalkmuhle pumpkin seed oil through the mobile app by October 31 will also receive a 10% reward points bonus. It will also be available through SK Stoa broadcasts next month.

Shin Hee-kwon, head of Commerce Business Group 1 at SK Stoa, said, “After much consideration and review to provide customers with the best health food brand, SK Stoa and Chong Kun Dang Health have exclusively launched the ‘Austria Schalkmuhle Pumpkin Seed Oil.’ We will continue to offer high-quality overseas health products at competitive prices so that customers can purchase with confidence and convenience.”

Meanwhile, SK Stoa plans to introduce various co-branded products together with Chong Kun Dang Health in the future.

This content was produced with the assistance of AI translation services.