There Were 44 'Loyal Customers' Who Paid on Melon for 20 Consecutive Years
'Music Record' Event... Revealing Melon's Iconic Records
Providing Answers to Representative Questions Left on Melon
100% Gifticon Giveaway for Event Participants
Kakao Entertainment's music platform Melon announced on the 31st that it will hold the ‘Twenty-Year-Old Melon's Music Record’ event until early October. The ‘Twenty-Year-Old Melon's Music Record’ is the third event of the ‘Twenty-Year-Old Melon’ campaign. Melon started its service in 2004 and has been running the ‘Twenty-Year-Old Melon’ campaign since May this year to celebrate its twentieth anniversary based on the number of years.
Cumulative Streaming 500.1 Billion Times... Equivalent to the Global Population Listening 63 Times Each
First, Melon reveals music records symbolizing its vast data. To date, Melon's cumulative streaming count is 500.1 billion times. This is equivalent to the entire global population of 7.9 billion people streaming 63 times each. The total cumulative playback time is 1.5 trillion minutes. If you traveled at the speed of light for this amount of time, you could listen to music from Andromeda, which is 2.2 million light-years away. Additionally, Melon's cumulative page views (PV) total 203.5 billion times. This matches the entire Asian population of 4.6 billion people visiting 45 times each. Within the domestic music industry, Melon plays a key community role connecting artists and fans; the number of comments on albums and songs on Melon has reached 100.39 million, which if printed in the volume of the Tripitaka Koreana, would produce a total of 20 copies.
44 'Loyal Customers' Who Have Paid Subscription for 20 Consecutive Years
Since Melon started its service in 2004, there are 44 ‘true Meloners’ who have never canceled their subscription and continue to use the service for twenty years. Along with this, the ‘Twenty-Year-Old Melon's Music Record’ provides answers to representative questions among 16,000 inquiries left by users about Melon during the ‘Ask Anything to Twenty-Year-Old Melon’ event held in June.
Melon is also running an event that offers a 100% chance of winning to users who share the amazing records of the ‘Twenty-Year-Old Melon's Music Record’ on their social media. Prizes for this event include eight types of convenience store snack gifticons, Melon Cash ranging from 10 to 5,000 cash, and four types of legendary artist collaboration fashion items. Paid Melon members can participate unlimited times during the period, while free members can participate once.
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Heo Junhyuk, head of Melon Business Division at Kakao Entertainment, said, “This event is designed to effectively and enjoyably explore the core data representing Melon’s music content over the past twenty years,” and added, “Melon will continue to be a leading music platform that writes history together with music fans.”
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