'Data Meets Art' Arts Council Concludes Art Service Development Contest Utilizing Data

Hosting 'Yebase Ideathon' Utilizing Art Data
Supporting Ideas from Market Entry to Service Launch

Amid the launch of various 'data-driven' art services, the Korea Arts Council announced on the 30th that it successfully conducted the 'Data Utilization Art Service Development Contest' over two days from the 28th to the 29th to strengthen the digital utilization capabilities and infrastructure of the art field.

The Korea Arts & Culture Education Service announced on the 30th that it successfully concluded the 'Data Utilization Art Service Development Contest.'
[Photo by Korea Arts & Culture Education Service]

At the 1-night 2-day ideathon of the 4th 'A World Changed by Art Data' hosted by the Arts Council, various service planning ideas utilizing cultural and artistic public data were discovered. An ideathon is a conference-style competition where participants devise and present creative ideas on a specific theme or business model within a limited time.

Previously held in a non-face-to-face environment due to COVID-19, this year’s 'Yebase' was conducted as an on-site event where all participants gathered in one place to communicate and share ideas, which greatly enhanced participant interaction. Additionally, Jeong Byung-guk, Chairman of the Arts Council, made a surprise visit to the venue at 9 p.m. on the 28th to listen to participants’ ideas, further energizing the atmosphere.

Since 2020, the Arts Council has been promoting 'Yebase' to explore innovative solutions using public data, discovering a total of 94 ideas through the first to third contests. It is evaluated as having created a consensus on the value of data utilization in the art field, where data-driven activities were unfamiliar, and provided an opportunity to experiment with the expansion potential of art data.

In this year’s '2023 Yebase,' experts in data, culture and arts, service planning, and accelerating participated, providing in-depth consulting to participants, including mentoring to realize ideas and education on data utilization cases.

A total of 49 teams applied for the event, and 14 teams with outstanding ideas were selected. The grand prize was awarded to the 'Curare Team,' which proposed 'Curare,' an easy and enjoyable cultural and artistic preference discovery service based on a large language AI model utilizing cultural and artistic work data such as 'online media art.'

The Arts Council explained that many ideas contributing to building a creative ecosystem based on art data and expanding opportunities for cultural enjoyment were discovered, and they expect these to serve as a foundation to derive possibilities for various art industries and support a new art ecosystem.

The Korea Arts & Culture Education Service announced on the 30th that it successfully concluded the 'Data Utilization Art Service Development Contest.'
[Photo by Korea Arts & Culture Education Service]

The Arts Council held the 'Art Service Follow-up Growth Support Contest' to support the follow-up process so that ideas discovered through 'Yebase' can be developed into full-fledged commercial services.

The 'Art Service Follow-up Growth Support Project' was newly established in 2022 to provide seed funding to teams that have developed ideas proposed in the contest among the 'Yebase' award-winning teams over the past three years and are currently developing services or planning startups.

Ideas discovered through the 'Yebase' contest have been linked with support from other institutions and realized as startups. The Arts Council aims to enhance the self-sustainability of the art field and establish a growth foundation by creating a one-stop support system covering all stages from idea discovery to service development.

Among the six teams selected as winners, the grand prize went to 'Nanchun Team' for the leisure activity community for people with disabilities 'Daon,' 'Demand Planner Team' for the 3-line review curation platform 'Artvu' utilizing cultural and artistic experts, and 'Supjigi Team' for the cultural life welfare platform 'Artificial Intelligence Culture Recommender Ddokddok' for socially vulnerable groups and reclusive individuals.

An official from the Arts Council said, "We plan to diversify support methods to support various art activities that can utilize data and lay the foundation for new art activities. Through this, we will continuously strive to enable art and artists to create more works and communicate with audiences in the changing future environment."

This content was produced with the assistance of AI translation services.