Korea Tourism Organization and JobKorea Join Hands to Support Solving Workforce Shortage in Tourism Sector

Opening of 'Tourism Industry Specialized Recruitment Center' within the Job Portal
Providing Services Linked to Job Consulting and Customized Matching Information

The Korea Tourism Organization announced on the 17th that it will partner with the recruitment portal JobKorea to open a 'Tourism Industry Specialized Recruitment Center' to address the labor shortage in the tourism industry.

The Korea Tourism Organization signed a business agreement with JobKorea to work together to alleviate the manpower shortage in the tourism industry. (From left in the photo) Jaehwan Lee, Vice President of the Korea Tourism Organization, Jiyong Ahn, Head of Management Division at JobKorea. [Photo by Korea Tourism Organization]

The Korea Tourism Organization stated that the number of foreign tourists visiting Korea in the first half of this year was approximately 4.43 million, an increase to 447% compared to the same period last year. The International Air Transport Association (IATA) also expects the number of global air passengers in 2024 to reach about 4 billion, a 3% increase compared to 2019, indicating a full recovery to pre-COVID-19 levels.

Since the end of COVID-19, the tourism industry has been booming, with a rapid increase in travelers often described as "revenge travel." However, a red light has been lit regarding workforce supply and demand. Due to a prolonged recession, many existing workers have left the industry, and the number of new entrants has decreased due to perceptions of unstable employment.

In response, the organization will open a 'Tourism Industry Specialized Recruitment Center' within the JobKorea recruitment portal to provide various tourism industry job information more conveniently. It will combine job postings registered on the organization's recruitment portal 'Gwangwangin' with JobKorea's tourism sector job listings, allowing users to view them all in one place. Various services such as tourism job consulting and customized matching information will also be linked.

Additionally, the 'Tourism Industry Job Fair' to be held in September will be promoted through various channels owned by JobKorea.

Lee Jaehwan, Vice President of the Korea Tourism Organization, said, "Various marketing activities are underway to achieve the goal of attracting 30 million foreign tourists by 2027, but building infrastructure that satisfies tourists is also important." He added, "The organization plans to expand tourism workforce infrastructure through tourism industry workforce training and job matching."

This content was produced with the assistance of AI translation services.