Samsung Welstory and Noted Collaborate to Make Cafeteria a 'Dessert Hotspot'
First in Industry to Supply Popular Menu Items Like Donuts and Coffee
Great Response from Customers
Handmade Burger Brand Downtowner Also Planned to Be Offered
Samsung Welstory announced on the 9th that it received positive responses from customers by providing popular menu items from the dessert brand 'Noted' of the dining company GFFG to major corporate cafeterias.
Samsung Welstory is providing Noted Donuts dessert brand products at major employee cafeterias.
[Photo by Samsung Welstory]
Noted is known as a so-called "dessert hotspot where people line up to eat," popular among the young 2030 generation, and is a brand that sparked a donut craze in Korea. Earlier, Samsung Welstory provided 40,000 units of Noted's popular menu items, including Original Sugar Donut, Glazed Donut, and Cold Brew products, to major corporate cafeterias, receiving favorable responses. Soon, GFFG's handmade burger brand Downtowner will also be offered in corporate cafeterias.
Samsung Welstory organized the FS Product Development Group to discover popular food and beverage (F&B) brands and pursue strategic partnerships in order to transform corporate cafeterias into spaces where diverse food cultures can be enjoyed. Through this, they have expanded customer experiences by introducing products from popular F&B brands such as Super Matcha, Saeng Augustin, and Dosan Bunsik.
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A Samsung Welstory official stated, "The needs of corporate cafeteria customers are changing very rapidly in line with new dining trends," adding, "We will continue various efforts to introduce new food and beverage products and services that have not been experienced in corporate cafeterias, such as collaborations with popular F&B brands, providing customized healthy meals, and developing vegan menus."
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