Daesang Cheongjeongwon Homings Launches 'Mulmandu Beach Ball Planning Pack'

Homings 'Moist Meat Dumplings' 2-Pack Launch
Free Water Dumpling Beach Ball with Purchase
Limited Sale Targeting Summer Vacationers

Daesang Cheongjeongwon's convenient meal brand 'Homings' announced on the 13th that it will release a limited edition 'Mulmandu Beach Ball Special Pack' that can be enjoyed cool, considering vacationers during the summer holiday season.

Daesang Cheongjeongwon Homings Water Dumplings Beach Ball Planning Pack
[Photo by Daesang]

Generally, the hot summer season is considered the off-season for dumplings, which are mainly cooked using steamers or frying pans. In response, Cheongjeongwon Homings decided to focus on mulmandu (boiled dumplings), which have a relatively short cooking time and can be enjoyed cold, and launched a unique marketing campaign.

The special pack consists of two packs of 'Homings Moist Meat Mulmandu' and a beach ball. The company explained that the idea for the beach ball came from the characteristic of mulmandu floating on water when fully cooked, inspired by one of the popular water play items.

Homings Moist Meat Mulmandu is filled with large pieces of domestic pork and fresh domestic vegetables, creating a harmony of juicy meat and vegetable flavors that fill your mouth. Additionally, the dumpling skin, made by mixing potato starch and glutinous rice flour, boasts a chewy texture. It does not easily burst even when kept in warm broth for a long time, and can be rinsed in cold water to be enjoyed cool or served with cold broth as dumpling soup or other dishes.

The Homings Mulmandu Beach Ball Special Pack is available in a limited quantity of 10,000 units nationwide at Emart, Lotte Mart, and Homeplus.

This content was produced with the assistance of AI translation services.