First Acquisition in the Domestic Distribution Industry

Hyundai Department Store Duty Free announced on the 28th that it has obtained the Cross-Border Privacy Rules (CBPR) certification, a global personal information protection certification.


Kim Ju-young, Head of Personal Information Division at Korea Internet & Security Agency (left), and Ban Hyung-chul, Information Security Officer at Hyundai Department Store Duty Free, are taking a commemorative photo. Photo by Hyundai Department Store Duty Free

Kim Ju-young, Head of Personal Information Division at Korea Internet & Security Agency (left), and Ban Hyung-chul, Information Security Officer at Hyundai Department Store Duty Free, are taking a commemorative photo. Photo by Hyundai Department Store Duty Free

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The CBPR certification is an international certification granted by the Asia-Pacific Economic Cooperation (APEC) to companies with well-established personal information protection management systems to support the safe transfer of personal information among member countries. Currently, nine countries including Korea, the United States, Canada, Japan, and Singapore participate in the certification. About 60 global companies such as Apple, IBM, and HP have obtained the CBPR certification.


Hyundai Department Store Duty Free is the only company in the domestic distribution industry to have received the CBPR certification. Hyundai Department Store Duty Free scored highly in all six areas, including the establishment of personal information management systems, collection of personal information, use, provision, and consignment of personal information.



A representative of Hyundai Department Store Duty Free said, “We will continue to maintain a rigorous information protection system for safer customer data protection and management, and make continuous efforts to strengthen the system.”


This content was produced with the assistance of AI translation services.

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