KG Mobility Announces Open Recruitment for New Advertising Agency

Submission of application documents by the 30th

KG Mobility announced on the 26th that it is openly recruiting a new advertising agency.

The eligibility criteria for this advertising agency recruitment require applicants to be comprehensive advertising agencies equipped with integrated marketing communication (IMC) organizations, including ATL (Above the Line) and BTL (Below the Line). However, advertising agencies currently handling or scheduled to handle domestic or international automobile brand advertisements are not eligible to apply.

The deadline for submitting application documents is until the 30th of this month. The new agency will be selected through a fair competitive bidding (PT) among agencies that pass the preliminary review of submitted documents, and the contract period is two years.

For more details about the recruitment of the new advertising agency, please refer to the recruitment announcement on the KG Mobility website.

A KG Mobility official stated, “As we announced our mid- to long-term vision at the recent Seoul Mobility Show, starting with the launch of the Torres EVX in the second half of this year, we plan to introduce new models every year as well as models with improved product competitiveness. We are looking for a professional advertising agency that can expand not only our corporate image but also our product brand image in line with the paradigm shift KG Mobility pursues as a mobility company amid the rapidly changing media environment and automobile market.”

[Photo by KG Mobility]

This content was produced with the assistance of AI translation services.