Italian Restaurant 'Hongsinae Salt' Lands in Front of Ewha Womans University

Seodaemun-gu to Operate Pop-up Restaurant Inviting Star Chef Hong Shin-ae on the 24th of This Month

Boasting Excellent Cost-effectiveness with 'Beef Wellington' and 'Fish and Chips Not Even Found in the UK'

Seodaemun-gu (Mayor Lee Seong-heon) will invite star chef Hong Shin-ae to hold a pop-up restaurant as part of revitalizing the Ewha shopping district.

From 12 PM to 9 PM on the 24th of this month, you can enjoy hit dishes from the Italian restaurant ‘Hong Shin-ae Salt’ at the Seodaemun-gu pop-up store (Project Rent Store No.4, 35 Ewha Womans University 3-gil).

All nine meal menus presented that day boast excellent cost-effectiveness, including the traditional British party dish ‘Beef Wellington’ (19,900 KRW), ‘Fish and Chips Not Even Found in the UK’ (9,900 KRW), ‘Squid Calamari’ (9,900 KRW), ‘Banana Fritters + Nutella Hazelnut’ (5,500 KRW), and ‘Mascarpone Tiramisu’ (5,500 KRW).

Seven types of beverages, including Sicilian Lemonade (4,000 KRW), will also be sold at affordable prices.

The sales revenue will be delivered to single-person vulnerable households within Seodaemun-gu through the Community Chest of Korea, adding significance to the event.

Reservations can be made on a first-come, first-served basis by selecting the time (12 PM, 2 PM, 4 PM, 6 PM, 8 PM) and number of people (2 or 4) on the Hong Shin-ae Salt Instagram. A limited number of seats will also be available on-site for those without reservations.

The district office will distribute parking tickets so that pop-up restaurant users can use the Sinchon Station parking lot (floors 3 to 5) free of charge on the day.

Lee Seong-heon, Mayor of Seodaemun-gu, said, “We expect that the pop-up restaurant inviting a star chef will raise awareness of the Ewha shopping district and invigorate surrounding stores.” The district plans to continue such star chef events.

Seodaemun-gu is making various efforts to revitalize the Ewha area shopping district, including lifting business restrictions in front of Ewha, securing shared parking spaces at the Ewha Womans University affiliated parking lot on weekends, issuing special Sinchon Ewha Love gift certificates, and providing special unsecured guarantees for small business owners.

This content was produced with the assistance of AI translation services.