Ottogi Launches Two Types of 'Basic Cheese Pizza'... "Expanding Lineup"
Ottogi announced on the 20th that it will launch two types of 'BASIC Cheese Pizza,' which deliver a pizza taste faithful to the basics.
With the recent rise in prices leading to increased demand for convenience foods, the domestic frozen pizza market is steadily growing. Since entering the frozen pizza market in 2016, Ottogi has maintained its position as the number one frozen pizza brand by offering restaurant-level taste and quality, price competitiveness, and easy preparation methods.
The new products are two types: 'Margherita Pizza' and 'Corn Cheese Pizza.' Using simple ingredients such as tomato and corn, they embody a pizza flavor true to the basics while enhancing the taste with Ottogi's special sauce. The Margherita Pizza boasts a light and savory flavor with a blend of tangy tomato sauce and cheese, while the Corn Cheese Pizza offers a soft and sweet taste using corn and corn sauce.
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An Ottogi representative said, "As the domestic frozen pizza market continues to grow, we launched the two BASIC Cheese Pizza varieties to capture consumers' tastes with flavors that everyone can enjoy without preference." They added, "We will continue to introduce products with quality and price competitiveness to lead market trends."
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