'Heunhan Nammae 13' Ranks 2nd Overall at Kyobo Bookstore... Hwang Nongmun's 'Immersion' Revisited
Over the course of 10 weeks, 'The Teachings of Seino', 'Kim Mi-kyung's Lessons at Forty', 'Introduction to Business Management', and 'Jang Ha-joon's Economics Recipe' maintained their strong positions as powerful bestsellers. Breaking through these long-standing top ranks, 'Heunhan Nam-mae 13' debuted at 2nd place overall upon its release.
The presence of popular YouTuber books remained strong. Yeosu Sister Jung Hye-young's new book, 'To You, My Spring Day', attracted attention from pre-orders and entered the overall ranking at 9th place. Due to the influence of YouTube subscribers, the proportion of female readers was overwhelmingly high at 91.7%. Additionally, women in their 20s accounted for 33.3%, and women in their 30s made up 37.7%, forming the main readership.
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Furthermore, popular YouTuber and bestselling author Ja-cheong, who published 'The Regressor', drew attention by recommending Hwang Nong-moon's 'Immersion' to his subscribers. Although more than 15 years have passed since its publication, it attracted readers' interest and rose as a reverse bestseller. Also, 'Interview Bible 2.0' by YouTuber Interview King Lee Hyung, used by job seekers for interview preparation, re-entered the overall rankings, showing the growing influence of YouTuber content.
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