Lotte Department Store Launches Hwaseok Fermented Unbred Cow Hanwoo Beef

Sales at 7 Major Stores

Lotte Department Store announced on the 3rd that it will introduce premium Korean beef "Migyeongsan Hanwoo" at seven major stores starting from the 4th.

A customer is looking at unbred Korean beef at the butcher shop in the Lotte Department Store Main Branch located in Sogong-dong, Jung-gu, Seoul.
[Photo by Lotte Department Store]

Migyeongsan Hanwoo is premium Korean beef raised from young female cows that have never given birth. They are fed a special feed made by boiling for three days and fermenting for six months. It is characterized by tender meat texture and excellent flavor.

The Hwaseok-fermented Migyeongsan Hanwoo raised in Hamyang, Gyeongnam, can be found only at Lotte Department Store's main branch, Jamsil branch, Gangnam branch, Nowon branch, Incheon branch, Busan main branch, and Bundang branch.

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