Lim Young-woong, Trot Singer Brand Reputation Tops for 28 Consecutive Months

Singer Lim Young-woong has ranked first in the trot singer brand reputation for 28 consecutive months.

Singer Lim Young-woong, who served as the ceremonial kicker for the 2023 professional soccer K League 1 match between Daegu FC and FC Seoul held at Seoul World Cup Stadium, is greeting the fans.
[Image source=Yonhap News]

According to the big data analysis results of the trot singer brand reputation for April 2023 announced by the Korea Corporate Reputation Research Institute on the 23rd, Lim Young-woong took first place.

Lim Young-woong demonstrated his influence by ranking first for 28 consecutive months. Lee Chan-won ranked second, followed by Kim Ho-joong in third place.

The Korea Corporate Reputation Research Institute analyzed the brand reputation index by measuring consumer participation index, media index, communication index, and community index for trot singer brands based on 84,309,869 pieces of trot singer brand big data collected from March 23 to April 23. Compared to 95,666,603 pieces of brand big data in March, this is an 11.87% decrease.

Trot Singer Brand Reputation Graph
[Photo by Korea Corporate Reputation Research Institute]

The Lim Young-woong brand, which ranked first in the trot singer brand reputation, was analyzed with a participation index of 2,455,444, media index of 1,385,518, communication index of 1,789,037, and community index of 2,492,587, resulting in a brand reputation index of 8,122,587. Compared to the brand reputation index of 8,907,600 in March, this is an 8.81% decrease.

Gu Chang-hwan, director of the Korea Corporate Reputation Research Institute, stated, "The Lim Young-woong brand, which ranked first in the trot singer brand reputation in April 2023, showed high scores in link analysis for 'start,' 'breakthrough,' and 'open,' and in keyword analysis for 'halftime,' 'soccer,' and 'Hero Era.' In the positive and negative ratio analysis, it recorded a positive ratio of 93.96%."

This content was produced with the assistance of AI translation services.