Controversy Over '3000 Won' Extra Charge for Refrigerated Chicken Meat... BBQ Says "From Consumer Choice Perspective"

Additional Cost for 'Naengjangyuk' Option in App Orders
"Reflects Pre-cooking and Preparation Costs Unlike Frozen Meat"

Domestic chicken franchise BBQ has decided to add a 'refrigerated meat' option to some menu items and charge an additional fee in order to expand consumer choice, but online criticism is pouring in, calling it a 'price increase trick.'

On the 21st, a post titled 'BBQ Chicken Recent Status' was shared and spread across several online communities.

The author posted a screenshot of the application (app) where BBQ chicken can be ordered for delivery, saying, "Now you have to pay extra to eat refrigerated meat," and added, "I checked the delivery app to see if it was true, and it really was."

The delivery app screenshot attached to the post shows that the 'Golden Olive Chicken Hot Wings' costs 20,000 won for frozen meat per whole chicken, but 23,000 won for refrigerated meat.

This menu is originally known to be made with frozen meat. The manufacturer first partially cooks the chicken, then rapidly freezes it, and the store performs the second cooking.

However, BBQ explained that the addition of the refrigerated meat option reflects customer needs and franchise owners' opinions.

A BBQ representative said, "As interest in ingredients has increased, requests to make it with refrigerated meat have also increased," adding, "Since it was impossible to select refrigerated meat on the (existing) app, calls came to the stores, and as requests poured in, franchise owners expressed that it was difficult to handle." They added, "Since early this year, there were opinions to 'open up the choice,' and it was implemented through meetings and discussions."

[Photo by Online Community]

The representative emphasized, "Unlike frozen meat, fresh meat requires additional preparation during cooking, so an additional 3,000 won fee is charged," and added, "The difference in fees among stores is due to franchise owners' discretion."

This content was produced with the assistance of AI translation services.