ESG Management Led by Im Geum-ok, bhc CEO, 10 Billion Won Support for Franchisee Win-Win

Im Geum-ok, CEO of bhc, is launching ESG (Environmental, Social, and Governance) management by supporting franchisee coexistence and social welfare facilities with a 10 billion KRW fund.

Im Geum-ok, CEO of bhc (third from the left), is taking a commemorative photo with officials at the headquarters in Songpa-gu, Seoul, on the 10th as the company officially announces full-scale ESG management.
[Photo by bhc]

bhc announced on the 10th that it will officially start company-wide ESG management this year, marking it as the inaugural year of ESG management, aiming to become an ESG company pursuing sustainable development through social responsibility management, transparent management, and eco-friendly activities.

CEO Im said, “We have carefully devised practical coexistence measures to help franchisees,” adding, “We intend to continue adhering to and practicing ESG management values so that we can grow sustainably together with our franchisees.”

Since the first half of last year, bhc formed a task force team to set the direction for ESG initiatives aimed at coexistence with franchisees. This was due to a decline in headquarters’ profits caused by global supply chain disruptions, intensified inflation, and rising prices of raw materials such as broiler chickens and cooking oil, along with increased costs for franchisees including delivery-related fees, labor costs, rent, electricity, and gas bills, which led to reduced profitability.

At the end of last year, bhc launched the ‘ESG Co-prosperity Committee’ and decided on a 10 billion KRW franchisee support project as the first ESG management implementation plan this year. As part of this, it will provide a total of 7.8 billion KRW in coexistence support funds, up to 10 million KRW per store.

Additionally, bhc plans to allocate about 1 billion KRW annually for health checkup costs for all franchisees and pay approximately 1.1 billion KRW in rewards for outstanding franchisees and long-term operating stores.

bhc intends to establish and implement action plans by sector within this year. For the eco-friendly sector, the tasks include ▲building green offices ▲reducing carbon emissions ▲promoting recycling and reducing single-use product consumption ▲waste management.

In the social value management sector, bhc will raise 10 billion KRW to support franchisee coexistence and social welfare facilities, strengthen communication with franchisees, and expand franchisee welfare benefits. In the responsible transparent management sector, the selected action tasks include ▲transparent governance ▲formation of an ESG board ▲establishment of an audit committee ▲strengthening anti-bribery and anti-corruption measures.

This content was produced with the assistance of AI translation services.