Shilla Duty Free Integrates Online and Offline Memberships... Enhanced Customer Convenience and Benefits↑

Lower the Grade Selection Criteria and Increase the Discount Rate

Shilla Duty Free Membership Tier System Revamp Image [Photo by Shilla Duty Free].

Shilla Duty Free announced that starting from the 7th, it will fully revamp its membership system by integrating online and offline memberships into one, increasing discount rates by tier, and expanding partnerships to enhance customer convenience and benefits.

From this year, membership tiers corresponding to purchase amounts will be automatically set the next day regardless of online or offline purchases, and benefits will be available immediately upon application.

The highest tiers, Black and Black Prestige, will be selected separately once a year. The evaluation period for other tiers, excluding these tiers, has also been changed from the previous 3 years to 2 years. The criteria for tier selection have been lowered as well.

New tiers such as Gold Plus and Diamond have been introduced, and additional benefits such as preferential basic accumulation rates for S Rewards based on purchase amounts have been added.

With this revamp, Shilla Duty Free membership allows customers to enjoy various benefits from multiple partners all at once. Shilla Duty Free members can enjoy discounts and membership upgrades at Expedia, MyRealTrip, SSF SHOP, NorangPungseon, Kakao T Venti, and Yogiyo.

A Shilla Duty Free official stated, "We will continue to expand services not only in the membership system but also in various areas to provide a differentiated shopping experience."

This content was produced with the assistance of AI translation services.