Gyeonggi-do Selects 7 Unique Alley Tourism Products

Goyang Bamridan Bonnet-gil

Gyeonggi Province is set to discover unique alleys.

On the 2nd, Gyeonggi Province announced that it will hold a contest to discover seven distinctive alleys within the province as part of the 'Every Corner Tourism Theme Alley Development Project.'

The province will also run a concurrent contest to select five excellent alleys from the existing 18 tourism theme alleys that wish to pursue new projects and provide support.

For newly selected tourism theme alleys, the province will support local residents' capacity building by training resident guides and instructors, and providing tourism marketing education. Additionally, various projects such as benchmarking famous domestic alleys, traveler's alley visit certification events, and alley promotional tours will be carried out.

Furthermore, among the 18 existing alleys developed as tourism theme alleys from 2020 to 2022, five alleys wishing to develop new programs to attract tourists will be selected through a contest.

Excellent alleys will receive additional consulting for alley improvement and support for ▲operating tourism activation programs ▲selling alley products ▲conducting alley promotional tours.

The contest requires each city and county to select and apply for one new or existing alley target.

New alleys must submit one core project reflecting local characteristics. However, cities and counties must designate a local council based in the project area in advance when applying.

The application deadline is the 17th of this month. Detailed information is available on the Gyeonggi Province website.

As a common project for the seven new alleys planned to be created this year and the existing 18 alleys, the province is preparing ▲Operation of the 'Gyeonggi Alley Visiting Month' (scheduled for September) ▲Exchange and cooperation meetings among cities/counties, experts, and local councils ▲Support for producing promotional content using broadcasting and digital channels ▲Sales of alley travel products and social media (SNS) visit inducement events for alley travelers.

Choi Yong-hoon, head of the Tourism Industry Division of the province, stated, "As social distancing due to COVID-19 ends and people regain the joy of daily life, we will strive to nurture and support competitive tourism theme alleys in the province and make them local attractions where travelers want to stay."

This content was produced with the assistance of AI translation services.