Jungjingong, 44th Anniversary Ceremony... Proclamation of the 'First Year of Customer Value Management'

Promoting Transition to 'Customer Value Management'

[Asia Economy Reporter Kim Cheol-hyun] The Small and Medium Business Corporation (Chairman Kim Hak-do, hereinafter referred to as SBC) announced that it held a commemorative ceremony at its headquarters in Jinju, Gyeongnam on the 31st to celebrate its 44th anniversary since its founding in 1979, and declared this year as the inaugural year of customer value management.

On this day, the 'Customer Value Management Declaration Ceremony' proclaiming 2023 as the inaugural year of customer value management was held with about 150 executives and employees including Chairman Kim Hak-do of SBC. The ceremony was attended by customer and local community representatives such as Lee Young-chun, President of the Jinju Chamber of Commerce and Industry, Cha Jae-do, CEO of KMC, and Kim Ki-ho, Chairman of the Jinju City Social Welfare Council.

Kim Hak-do, Chairman of the Korea SMEs and Startups Agency, is delivering a commemorative speech at the 44th anniversary ceremony held on the 31st at the headquarters in Jinju, Gyeongnam.

In his founding anniversary speech, Chairman Kim Hak-do urged, "In response to a management environment that demands rapid and bold innovation, we must prepare for the future thoroughly with a long-term perspective and broad vision."

Following the reading of the Customer Service Charter, SBC selected five keywords?customer orientation, field-centered, communication enhancement, sustainability, and digital transformation?and promised service innovation for customer value management.

Chairman Kim said, "From now on, all SBC executives and employees will faithfully carry out these five keywords to add value to customer satisfaction and strive to become an institution trusted by the public."

This content was produced with the assistance of AI translation services.