Pohang's Excellent Agricultural Specialties Exported to Hong Kong for the First Time This Year... Increasing Local Farmers' Income
First Export of 25 Tons of Excellent Agricultural Specialties Including Apples, Spinach, Buchu, Bangpung, and Green Onions in the First Half of This Year
Development of Differentiated Export Products Such as 'Packaging' and Successful Overseas Mark
On the 5th, the loading ceremony for the first export of Pohang City's excellent agricultural specialties, including "apples, spinach (Pohangcho), chives, bangpung, and green onions," to Hong Kong was held at the Pohang Nonghyup Distribution Business Unit.
View original image[Asia Economy Yeongnam Reporting Headquarters Reporter Dongguk Lee] On the 5th, Pohang City held the 2023 first export loading ceremony for excellent agricultural specialty products?‘apples, spinach (Pohangcho), chives, bangpung, and green onions’?departing to Hong Kong at the Seopohang Nonghyup Distribution Business Group located in Gigaemyeon.
The city has developed export products that package Pohang’s regional specialties?‘apples, spinach (Pohangcho), chives, bangpung, and green onions’?together, and through differentiated overseas marketing strategies compared to other local governments, it has pioneered new markets. As a result, by April this year, it signed export contracts totaling 25 tons (approximately 120 million KRW), shipping 1.5 to 2.5 tons weekly, leading to this first export.
The excellent Pohang agricultural specialty products heading to Hong Kong on this first export shipment are apples, spinach (Pohangcho), chives, bangpung, and green onions, totaling 2.5 tons (12 million KRW).
Not only is the product quality high, but the taste is also crisp and full of flavor, making them perfect as healthy foods. Pohang’s representative fresh winter agricultural products such as apples and spinach continue to be sold in local Hong Kong stores this year as well, following last year, gaining great popularity among Hong Kong residents.
This is the result of a differentiated export administration strategy, and it is even more meaningful as it contributes to stabilizing farmers’ income by expanding sales channels through continuous exports.
Pohang City is accelerating the establishment of export specialized complexes focusing on locally produced specialties to build a foundation for fresh agricultural product exports.
As a result, over the past three years, the ‘summer radish’ from Donghae-myeon and Cheongnim-dong, ‘cabbage’ from Jukjang-myeon, ‘tomatoes’ from Sangok area in Jukjang-myeon, and ‘Dasom rice’ from Cheongha-myeon and Heunghae-eup have been designated as export specialized complexes by Gyeongbuk Province and the government. In the new year, administrative efforts will focus on designating ‘chives and bangpung’ from Gigaemyeon and ‘spinach (Pohangcho)’ from Yeonil-eup.
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Yoo Wookjae, Director of the Agricultural Technology Center, said, “I feel great pride that representative crops of Pohang, such as Pohangcho, are being exported overseas beyond Korea,” and added, “We will continue to expand export volumes and export countries steadily and will spare no interest and support to greatly help increase farmers’ income.”
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