Shinsegae L&B Launches 'Wilhelm Weil Riesling' at Emart24
German 'Robert Weil' Winery Products
Sold Nationwide at Emart24 Stores for 15,000 Won
[Asia Economy Reporter Eunmo Koo] Shinsegae L&B announced on the 2nd that it will launch the German Riesling wine ‘Fortune by Wilhelm Weil tradition’ (hereafter Wilhelm Weil Riesling).
Made from 100% Riesling grapes, ‘Wilhelm Weil Riesling’ is a product created by Wilhelm Weil, the owner of the Robert Weil winery, which has been awarded the highest score for three consecutive years in the European wine guide Gault Millau and is regarded as a ‘model of German Riesling’.
The newly introduced product features a solid balance of acidity, minerals, and fruity aroma. In particular, the fresh scents of green plum, grapefruit, and green apple are impressive, and the crisp yet delicate flavor harmonizes with subtle floral notes to leave a well-balanced finish.
Shinsegae L&B will sell ‘Wilhelm Weil Riesling’ at all Emart24 stores nationwide at the monthly wine promotional price of 15,000 KRW. The total sales volume is 12,000 bottles.
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A Shinsegae L&B official said, “Wilhelm Weil Riesling is a wine that allows you to feel the prestige of the Riesling’s country of origin, making it the optimal choice for Riesling wine enthusiasts this winter,” adding, “Shinsegae L&B plans to launch Riesling wines from various countries, including Germany, in the future.”
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