Hanshin Pocha Partners with Agricultural Corporation Citrus for 'Woorisul Project'

[Asia Economy Reporter Moon Hyewon] Hanshin Pocha, operated by The Born Korea, announced on the 14th that it will collaborate with the agricultural corporation Citrus to carry out the 'Woorisul Project.'

This promotion is the first Woorisul Project aimed at promoting excellent traditional Korean liquors domestically. It is designed to allow customers to experience 'Misang25,' a 100% tangerine distilled liquor made from tangerines grown in Sinrye-ri, Jeju's largest tangerine producing area, along with various menus and food pairings from The Born Korea's brands.

During the promotion period until the 31st of this month, The Born Korea offers Misang25 at a discounted price of 9,000 KRW, reduced by 10,000 KRW. In the same period, the 'Misang25 Tangerine Highball,' made by mixing Misang25 with sparkling water and tangerine, is available at 3,500 KRW, discounted by 2,000 KRW. The Born Korea's liquor brands Makiorum, Richun Market, test brand Nagwon Gopchang, and Gyejeol Hanjan also participate in this Woorisul promotion project.

Meanwhile, Misang25 is characterized by its smooth and clean taste with a refreshing finish, and it pairs well with various dishes such as Hanshin Pocha's Hanshin Dakbal (spicy chicken feet), Makiorum's bacon potato pancake, Richun Market's Mala Xiangguo, Gyejeol Hanjan's large Spanish mackerel sashimi, and Nagwon Gopchang's assorted gopchang (beef intestines).

This content was produced with the assistance of AI translation services.