CU, World-Class Series Discount Event... "Wishing Success for the National Soccer Team"
30% Discount When Paying with Event Card
[Asia Economy Reporter Lim Chunhan] CU announced on the 23rd that it will launch the World Class (Wolcle) ready-to-eat meal series and offer a discount promotion on side dishes for 'Jipgwanjok'?people who watch the World Cup matches at home.
The Wolcle ready-to-eat meal series is a special product planned to support the success of the Korean national soccer team, consisting of lunch boxes, rice balls, kimbap, and hamburgers. The Wolcle Victory Assorted Platter lunch box combines four popular side dishes: fried chicken, spicy chicken, assorted sausages, and dumpling gratin. The Wolcle Spicy Pork Kimchi Kimbap is made by topping kimbap with sweet and spicy stir-fried pork and kimchi, while the Wolcle Beef Brisket Spicy Rice Ball is a round rice ball shaped like a soccer ball, filled with garlic and stir-fried beef brisket. The Wolcle Bulgogi Hamburger comes in two types (Original and Barbecue), featuring thick patties made from domestic pork, brushed with a special bulgogi sauce to enhance the flavor.
CU also changed popular side dishes such as jokbal (pig’s trotters), sundae (Korean blood sausage), snack foods, chicken legs, and squid, as well as home meal replacement (HMR) products, into Wolcle packaging. The Wolcle series offers an immediate 30% discount on-site when paying with event cards daily from 7 PM to midnight until the end of this month. On the 24th, 28th, and the 2nd of next month?days when the national team plays?about 100 types of beer promotion products (4 cans for 11,000 KRW) will be sold at a discounted price of 10,000 KRW.
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A BGF Retail official said, “Since the national soccer team’s matches are scheduled during prime time, we expect many customers to prepare snacks at convenience stores near their homes, so we prepared a large-scale discount promotion. We will fulfill our role as a cheering platform with various events during the festival period, wishing for the national team’s success.”
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