Why Korea Exchange Put a Shin Saimdang Poster on Its Building Wall

Public Campaign to Prevent Illegal Reading Room Scams: 'Exhibition of Fraudsters' Works' Held

'Master's Fan' (left) and 'Fairy of Wealth Genie' (right), exhibited at the public interest campaign 'Exhibition of Scammers' Works' hosted by Korea Exchange. / Photo by Korea Exchange

[Asia Economy Reporter Myunghwan Lee] The Korea Exchange announced on the 28th that it will launch a public interest campaign titled 'Exhibition of Scammers' Works' from the 31st to prevent damages caused by illegal investment advisory services.

For this campaign, the Exchange will install a large banner outdoors at its Yeouido headquarters in Seoul. Along with this, a large-scale public interest campaign crossing both online and offline platforms, including street exhibitions and video advertisements, will be conducted. The campaign is scheduled to run until the 12th of next month.

Eighteen artworks, in which individual participating artists have artistically reinterpreted phrases frequently used in illegal leading room advertisement texts, will be exhibited on the wall of the Korea Exchange's Yeouido Seoul headquarters. To ensure the success of this campaign, nine renowned artists from various fields, including martial arts artist Jinhyuk Lee, have volunteered their talents.

A representative from the Exchange explained, "Recently, with the increased interest of individual investors in the stock market due to COVID-19, cases of damage caused by illegal investment advisory services have significantly increased. We are conducting a large-scale public interest campaign to raise investors' awareness about participation in illegal leading rooms and to restore trust in the capital market."

The Exchange plans to simultaneously release ten video advertisements produced using these artworks on its official YouTube channel.

This content was produced with the assistance of AI translation services.