Jeongyukgak Introduces 3 Types of Ultra-Fresh Processed Mackerel... Expanding Seafood Product Line

Jeongyukgak Ultra-Fresh Prepared Mackerel 3 Types.
Photo by Jeongyukgak

[Asia Economy Reporter Song Seung-yoon] Jeongyukgak announced on the 24th that it has launched three types of 'ultra-fresh cleaned mackerel' delivered on the same day, sourced directly from the port.

The ultra-fresh cleaned mackerel is characterized by being carefully processed on the same day at a smart factory after being brought in every morning from the port, ensuring no fishy smell. Only the highest-grade raw materials with a rich flavor and optimal weight are procured, and packaging that preserves moisture loss and maintains a moist texture is applied. To maximize freshness, the mackerel is not salted, allowing customers to enjoy the original umami flavor of the raw fish.

The product lineup is also diverse. There are three types in total: half and whole mackerel for grilling, and two mackerels for braising, allowing customers to choose according to family size and desired cooking method. To celebrate the launch, a 10% discount event will be held until the 4th of next month.

Since April last year, Jeongyukgak has been continuously expanding its ultra-fresh seafood category within one day from the source, starting with live abalone, followed by clams and squid. In particular, it has focused on improving the quality of seafood commonly consumed in daily life, launching ultra-fresh silver hairtail previously and now mackerel. If bad weather prevents fishing boats from departing, making same-day delivery impossible, or if raw materials meeting the standards are not procured, the company directly informs customers and suspends sales.

Yoon Hyun-woo, head of product at Jeongyukgak, said, "Mackerel is one of the most frequently served seafood on our tables, and we have conducted intensive research in various ways to make it fresher and more delicious." He added, "Reflecting customers' diverse needs, we plan to continue offering everyday ingredients in ultra-fresh quality."

This content was produced with the assistance of AI translation services.