Goheung-gun Receives Positive Response for Operating 'Tourism Promotion Hall' at the 23rd Busan International Tourism Expo

Great Response from Tourists with Innovative Event, Awarded Best Marketing Prize

[Goheung=Asia Economy Honam Reporting Headquarters Reporter Shim Jeong-woo] Goheung-gun, Jeollanam-do announced that it won the Best Marketing Award with innovative and distinctive events by participating in the 23rd Busan International Tourism Expo.

This tourism expo actively promoted the 2nd Goheung Yuja·Seokryu Festival to be held on November 10, introduced the county's major tourist attractions, and held various events for tourists to participate in, attracting enthusiastic interest and response from about 38,000 visitors who inquired about traveling to Goheung.

In particular, for prospective tourists who could not visit Goheung, the county conducted an online VR Goheung tour by connecting through Goheung blogs and SNS followers, actively introducing the region's clean and beautiful resources, thereby differentiating its tourism marketing from other promotional booths.

A county official said, “The county's promotion at this Busan International Tourism Expo, as well as meetings with travel agencies in Busan, are analyzed as significant achievements in building tourism infrastructure in the Gyeongnam area. We will continue to participate in various tourism fairs to take the lead in promoting Goheung tourism.”

Goheung=Asia Economy Honam Reporting Headquarters Reporter Shim Jeong-woo hss79@asiae.co.kr

This content was produced with the assistance of AI translation services.