'IFA Hit' 42-inch Bendable TV

LG Electronics is operating 'Geumseong Arcade Season 3' in Gangnam ahead of the launch of its bendable gaming OLED TV, 'LG OLED Flex.' Models are enjoying games on the LG OLED Flex, which allows the screen to be bent and unfolded. (Photo by LG Electronics)

LG Electronics is operating 'Geumseong Arcade Season 3' in Gangnam ahead of the launch of its bendable gaming OLED TV, 'LG OLED Flex.' Models are enjoying games on the LG OLED Flex, which allows the screen to be bent and unfolded. (Photo by LG Electronics)

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[Asia Economy Reporter Moon Chaeseok] LG Electronics announced on the 12th that it will operate 'Geumseong Arcade Season 3' in Gangnam, Seoul, ahead of the launch of its bendable gaming monitor 'OLED Flex.' Flex was first showcased at Europe's largest electronics exhibition, 'IFA 2022,' where it received great acclaim.


According to LG Electronics, Geumseong Arcade will be operated on two floors near Gangnam Station in Seoul from today until the 27th of next month. It is a newtro-concept OLED TV experience space first introduced last year in Seongsu-dong, Seoul.


Geumseong Arcade Season 2, which was operated in May in Gwangalli, Busan, attracted more than 500 visitors per day on average and received positive responses from the MZ generation (born from the early 1980s to the early 2000s).


For this Season 3, LG Electronics created the Flex Arcade zone to allow visitors to freely experience the LG OLED Flex. The LG OLED Flex is a variable TV featuring a 42-inch (approximately 105 cm diagonal) screen that can be freely bent and unfolded to suit the viewing environment. It has been attracting significant attention since its first unveiling at IFA 2022, held over five days from the 2nd (local time) in Berlin, Germany.



In the Flex Arcade zone, visitors can enjoy various content including the latest console games, PC online games, as well as domestic and international online video services (OTT - Over the Top) through more than 20 LG OLED Flex units.


This content was produced with the assistance of AI translation services.

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