KT Alpha Giftishow, Genetic Test Analysis Kit Sales... "Providing Customized Health Solutions"
Easily Send and Gift via Mobile
[Asia Economy Reporter Lim Chunhan] KT Alpha's mobile coupon service Giftishow announced on the 7th that it will sell the ‘Mendels Consumer Direct-to-Consumer (DTC) 45 Gene Test Analysis Kit’ in collaboration with NGEN Bio, an innovative precision diagnostic technology company.
NGEN Bio is a specialized company in genome research and development, reagent manufacturing, software development, and precision diagnostics. DTC genetic testing is a service where consumers directly request genetic testing institutions to receive health-related genetic information such as nutrition, exercise, obesity, and beauty, along with customized health solutions.
The testing method is simple and easy for anyone to use by just collecting their own saliva. The DTC genetic test provided by NGEN Bio conducts genetic testing on 45 items and offers accurate and reliable test results based on accumulated big data.
This product can be purchased through Giftishow Biz, a corporate mobile coupon bulk issuance service. Companies can use this product for purposes such as employee welfare gifts, promotions, and event giveaways.
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A KT Alpha official said, “In line with the untact environment, genetic analysis and health customized solution products can now be gifted via mobile,” adding, “We will expand sales channels so that general consumers can also purchase this product.”
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