Lotte ON Launches Els Stamp Service... "Providing Monthly Prizes Worth 200 Million KRW"

Building an Integrated Online and Offline Reward Program

Lotte ON L-Stamp Main Board.

[Asia Economy Reporter Lim Chunhan] Lotte ON announced on the 5th that it will launch ‘L Stamp,’ an integrated online-offline reward service, in collaboration with 20 brands within the group.

L Stamp is a service that awards stamps based on the number of visits to over 15,000 offline stores nationwide, including Lotte Department Store, Lotte World, Lotte Cinema, and Lotteria, as well as online malls. Depending on the number of stamps collected, customers can receive generous prizes worth about 200 million KRW monthly, such as luxury bags and Signiel accommodation vouchers. Lotte ON plans to take the lead in building the Lotte Universe that supports customers’ daily lives by emphasizing the convenience of integrated accumulation in L Stamp for over 40 million L.Point members regardless of affiliates.

Anyone who is an L.Point member can participate in L Stamp. Up to 50 stamps can be accumulated monthly, and there are four main ways to collect them. When customers pay 3,000 KRW or more at Lotte affiliates such as Lotte Department Store, Seven Eleven, Lotte Cinema, and Lotte World and accumulate L.Points, they receive purchase stamps. Bonus stamps are awarded when paying with L.Pay. Mission stamps can be earned by completing surprise quizzes and sudden tasks. Eco stamps are provided when participating in Lotte ON’s eco-friendly activities, such as using paperless Lotte mobile gift certificates, purchasing eco-certified products, ordering groceries with personal shopping baskets, and using cooler bags.

Depending on the number of stamps accumulated and mission completion, prizes worth about 200 million KRW are offered monthly. For every 5 stamps collected, customers receive one lottery ticket for a drawing event where they can win up to 1,000 L.Points and Lotte Department Store discount coupons. At every 10 stamps, they can participate in a lucky draw with luxury bags and Signiel accommodation vouchers as prizes.

A Lotte ON official said, “L Stamp is a service where customers can receive rewards on Lotte ON regardless of which Lotte affiliate they use, whether distribution, food, or hotels,” adding, “We expect to build the Lotte Universe where customers habitually open Lotte ON and use Lotte affiliates to receive more benefits.”

This content was produced with the assistance of AI translation services.