Market Kurly Hosts Hackathon Awards Ceremony... "5 Million KRW Prize for Winning Team"

12 Teams Advance to Finals After Preliminary and Main Rounds

On the 31st of last month, the 'Detail Retail' team, who won the 'Kurly Hack Festa 2022,' is taking a commemorative photo.

[Asia Economy Reporter Lim Chunhan] Market Kurly announced on the 2nd that it held the final presentation (PT) and awards ceremony for its first hackathon, 'Kurly Hack Festa 2022,' on the 31st of last month. A hackathon is a compound word of 'hacking' and 'marathon,' referring to an event where developers, planners, designers, and others form teams to generate various ideas on a specific topic and propose services or business models.

This hackathon attracted enthusiastic interest, with a total of 156 teams and 528 participants applying. All processes, from application submission, project proposal submission, briefing sessions, project development, to final judging, were conducted online. Participants proposed various service models related to the competition theme, 'Challenges Kurly wants to solve in e-commerce.' Among them, 12 teams (47 members) advanced through preliminary and final rounds to participate in the final PT.

The 'Detail Retail' team won first place by proposing a communication solution within the fulfillment center based on the development of their own application (app). The 'Kurvey' team, which proposed a product recommendation service based on product categories and lifestyle, the 'Kurly ga KulKulKul' team, which developed a review service to increase satisfaction with consumer experiences, and the 'ARS' team, which enhanced real-time product recommendation and search functions based on customer behavior data, shared the joy of winning awards.

Market Kurly provides each of the four winning teams with a prize of 5 million KRW and the benefit of the highest customer grade, 'The Purple,' for one month. All 12 teams that reached the finals received certificates, Kurly limited edition goods, and 100,000 KRW in Market Kurly points. If a finalist team participant applies for a job at Kurly, they are granted the privilege of skipping the document screening, coding test, and job skill interview stages and proceeding directly to the final interview. Additionally, applicants from the four winning teams who are ultimately hired by Kurly will receive a congratulatory bonus of 10 million KRW.

A Market Kurly official said, "This hackathon was a great opportunity to meet passionate participants armed with fresh ideas who resonate with Kurly’s vision of leading innovation in distribution services through technology," and added, "We will continue to hold hackathons to interact with outstanding talents and actively discover various ideas applicable to the e-commerce field."

This content was produced with the assistance of AI translation services.