Jaguar Land Rover Korea Launches 'Platinum Care' Service Program Enhancing Customer Benefits
Managing Vehicle Condition at Minimum Cost Over 5 Years
[Asia Economy Reporter Kiho Sung] Jaguar Land Rover Korea announced on the 1st that it is strengthening customer service by launching the ‘Platinum Care’ service program, which offers a wider range of benefits than the existing Jaguar Land Rover Care service.
Customers can subscribe to the Platinum Care service program when purchasing any vehicle model, and in addition to the basic Jaguar Land Rover Care service provided upon vehicle delivery, they can receive the upgraded Platinum Care service. By subscribing to this program, customers can maintain their vehicle in optimal condition for five years after purchase at minimal cost.
The Platinum service extends the existing warranty period from 3 years or 100,000 km to 5 years or 200,000 km and offers a 5-year service plan that includes replacement of necessary consumables, thereby reducing the vehicle maintenance cost burden for customers. Additionally, services such as ▲emergency dispatch ▲accident repair deductible support program ▲SOTA (Software Over The Air) for remotely updating the vehicle’s system to the latest version, and connected services that control the vehicle remotely, are extended from 3 years to 5 years. Furthermore, a pick-up & delivery service is provided during regular vehicle inspections over the 5-year period to minimize customer inconvenience.
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Robin Colgan, CEO of Jaguar Land Rover Korea, said, “We introduced the Platinum Care service so that customers who choose Jaguar Land Rover can drive their vehicles with peace of mind for a longer period and receive premium services,” adding, “Jaguar Land Rover will continue to do its best to provide greater benefits and satisfactory services to customers.”
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