Shinhan Card Surpasses 3.7 Million AI Consultation Cases per Month

[Asia Economy Reporter Eunju Lee] The number of consultations using Shinhan Card's artificial intelligence (AI) features has surpassed 3.7 million per month.

Shinhan Card announced on the 21st that since the introduction of AI consultations in 2018, approximately 3.7 million AI solution services were used in July alone, including both 'chatbot consultations' and the 'AI contact center' for the first time.

The total number of AI uses from the beginning of this year until the end of July reached 16.6 million. This already far exceeds last year's total usage of 10.4 million.

In the case of chatbot services, the number of customers using the service and the number of consultations per person in July 2022 increased by 60% and 32%, respectively, compared to December 2020. Shinhan Card also reported that the usage proportion of the 40-60 age group increased by 16% as of July 2022 compared to December 2021, which is also encouraging.

Shinhan Card's 'chatbot consultation' has expanded the scope of answers to customer questions. It provides various services such as personalized Q&A based on the products used, question recommendations, and question auto-completion features.

A Shinhan Card official stated, “Through Shinhan Card's chatbot service and AI contact center, we are providing customers with a more differentiated digital lifestyle experience,” adding, “We plan to continue leading digital finance through AI-based interactive communication in the future.”

This content was produced with the assistance of AI translation services.