AK Plaza Begins Pre-Order Sales for Chuseok Holiday Gifts
[Asia Economy Reporter Jeon Jinyoung] AK Plaza announced on the 27th that starting from the 1st of next month, it will begin pre-order sales of Chuseok holiday gifts at the department store food halls and AK Mall.
To celebrate Chuseok 2022, AK Plaza is expanding its ‘Self Choice Gift’?which allows customers to personally select products for gifting?to include categories such as seafood, meat, and fruit. The Self Choice Gift is characterized by allowing customers to customize their gift sets according to the recipient’s preferences, adding a special meaning compared to the traditional fixed gift sets.
This year during the Lunar New Year season, AK Plaza was the only department store in the industry to introduce a ‘Fresh Seafood DIY Set.’ The seafood DIY service conveyed the message of a one-of-a-kind special gift, which drew positive participation and responses from customers.
AK Plaza’s Chuseok holiday gift pre-orders will be available from the 1st to the 18th of next month at all department store food halls including Bundang, Suwon, and Pyeongtaek locations. Promotions for customers who pre-order will also be held. Customers who purchase over 300,000 KRW using an AK Card will receive gift certificates worth 5% of the purchase amount. Additionally, various holiday food gift sets such as the AK Plaza 3-piece Shine Set and Value Mixed Set, Australian Black Onyx Grilled Set, and Jeju Fresh Hairtail Value Set will be sold at special prices during the pre-order period.
AK Mall, the online comprehensive shopping mall operated by AK Plaza, will also conduct Chuseok holiday gift pre-order sales from the 1st to the 19th of next month. During the pre-order period, customers who purchase any holiday food product from AK Plaza for at least 1 KRW will receive a 15% discount coupon through the ‘Chuseok Holiday Coupon Pack’ event. There will also be an event for bulk purchase customers: those who buy Chuseok gifts totaling over 1,000,000 KRW at AK Plaza or AK Mall will receive a payback reward of up to 10% of the purchase amount, available until September 8th. Furthermore, AK Mall offers a ‘Contactless Gifting’ service that allows gifts to be sent simply by knowing the recipient’s phone number.
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An official from AK Plaza’s food hall said, “This Chuseok, we are expanding the DIY sets that received much attention last Lunar New Year to include meat and fruit categories as part of the Self Choice Gift,” and added, “With Chuseok just over 40 days away, we hope everyone prepares for a joyful holiday with the special gift sets prepared by AK Plaza.”
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