[Asia Economy Reporter Donghyun Choi] LX Hausys announced on the 5th that it has revamped its direct online shopping mall and interior O2O (Online to Offline) platform, ‘Z:IN mall’.
The newly revamped Z:IN mall not only continues to sell all LX Z:IN interior products as before but also significantly enhances its O2O platform functions by adding personalized interior recommendations based on housing type, budget, and style, as well as connection services to offline stores such as nearby LX Z:IN Interior Z:IN Square.
Upon accessing Z:IN mall, users can first explore the latest construction case information, construction guides, and interior trends through the ‘Community’ menu. Currently, over 630 actual construction cases and guides categorized by area, space, product, and color, along with more than 50 latest trends, are registered.
After reviewing various construction cases and trends, users can select perfectly tailored interior products such as Z:IN packages and apply for construction consultation directly through the ‘Store’ menu.
Z:IN mall interior experts provide detailed guidance on the products chosen by customers and connect them to the nearest LX Z:IN Interior Z:IN Square store so they can visit offline to see the products in person and finalize the construction decision.
Additionally, in the ‘Store’ menu, customers can purchase various products that complement their selected interior, including furniture, home decor, and home appliances. Currently, over 50 partner companies are participating in Z:IN mall, offering more than 1,000 diverse products needed for home remodeling.
In particular, collaboration products (Z:IN Edition) that harmonize with LX Z:IN flooring, wallpaper, kitchen, etc., such as Pasein Living dining tables, Ceres Home baby sofas, Vibim rugs, and Ollumi lighting, are exclusively sold only on Z:IN mall.
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An LX Hausys official stated, “We will further strengthen online marketing centered on Z:IN mall so that customers can experience LX Z:IN interiors online as well.”
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