Shinhan Bank: "Senior Customers, Receive One-on-One Digital Tutoring at Branches"
On the 15th, at the Shinhan Bank headquarters in Jung-gu, Seoul, Park Hyun-joo, Head of the Consumer Protection Group at Shinhan Bank (left), and Kang Yo-sik, Chairman of the Seoul Digital Foundation, are posing for a commemorative photo during the business agreement ceremony. Photo by Shinhan Bank
View original image[Asia Economy Reporter Song Seung-seop] Shinhan Bank announced on the 16th that it has signed a business agreement with the Seoul Digital Foundation to strengthen the digital adaptability of the elderly and improve financial accessibility.
The Seoul Digital Foundation is an organization under the Seoul Metropolitan Government responsible for digitalization tasks within the city. Starting next month, Shinhan Bank will carry out the 'Anywhere Support Group' of senior digital instructors operated by the foundation and the 'Digital Finance NoNo (老老) Care Project.' Digital instructors will be dispatched to bank branches with many senior customers to provide customized digital financial education. Topics include the bank application (app), automated teller machines (ATM), and prevention of financial fraud.
Additionally, educational activities targeting the elderly will be promoted, and cooperation will be pursued in projects and services aimed at spreading a culture of digital inclusion. Joint projects planning customized financial services for digitally marginalized groups will also be conducted.
A Shinhan Bank official stated, "Through this agreement, we will implement various programs so that the elderly are not excluded from financial and social services and can equally enjoy convenience," adding, "We will do our best to protect financial consumers and promote a culture of digital inclusion."
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The signing ceremony held yesterday at Shinhan Bank’s headquarters in Jung-gu, Seoul, was attended by Park Hyun-joo, Head of the Consumer Protection Group, and Kang Yo-sik, Chairman of the Seoul Digital Foundation.
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