Photo of the 'Galaxy Watch4 Black Yak Package' launching domestically on the 15th.

Photo of the 'Galaxy Watch4 Black Yak Package' launching domestically on the 15th.

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[Asia Economy Reporter Lim Hye-sun] Samsung Electronics is conducting joint marketing with the global outdoor brand Black Yak to expand the outdoor usability of the 'Galaxy Watch.'


As the start of outdoor joint marketing, Samsung Electronics and Black Yak will launch the 'Galaxy Watch4 Black Yak Package' in Korea on the 15th.


The 'Galaxy Watch4 Black Yak Package' consists of the Galaxy Watch4, a Black Yak exclusive strap, a Black Yak watch face, a Black Yak tumbler bag, and a 40% discount coupon for Black Yak products.


This package features enjoying hiking or trekking more smartly through the fitness functions equipped in the 'Galaxy Watch4' while simultaneously supporting eco-friendly practices in daily life.


Users can select hiking or trekking from the exercise panel of the 'Galaxy Watch4' and check the routes they have climbed through a GPS-linked map, and also receive altitude information for more systematic and efficient activities.


Additionally, the 'Galaxy Watch4 Black Yak Package' is equipped with the 'Black Yak Watch Face' linked to Black Yak's eco-friendly campaign, the 'Green Yak Campaign.'


The 'Green Yak Campaign' includes the 'Plustic Campaign,' which recycles PET bottles, and the 'Clean Mountain Campaign,' which involves plogging (picking up trash while jogging). The 'Black Yak Watch Face' on the 'Galaxy Watch4' encourages users' eco-friendly practices by changing the watch face color from the usual red to green during lunchtime, a time of high disposable product consumption.


The product will be released in two models: 44mm and 40mm. The prices are 309,000 KRW (44mm) and 279,000 KRW (40mm).



In the future, Samsung Electronics and Black Yak plan to collaborate on various themes such as developing applications for smart outdoor activities and will promote joint marketing targeting customers who prefer outdoor and leisure activities.

Photo of the watch face of the 'Galaxy Watch4 Black Yak Package' launching domestically on the 15th.

Photo of the watch face of the 'Galaxy Watch4 Black Yak Package' launching domestically on the 15th.

View original image


This content was produced with the assistance of AI translation services.

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