Budweiser Launches Non-Alcoholic Beverage 'Budweiser Zero'

[Asia Economy Reporter Eunmo Koo] Budweiser announced on the 7th that it will launch 'Budweiser Zero,' a non-alcoholic beverage that faithfully replicates the original premium lager beer's taste and flavor.

Budweiser Zero features the soft and clean flavor unique to Budweiser beer. It is made using the same ingredients and fermentation process as Budweiser, preserving the original beer's authentic taste. Budweiser's proprietary aging method using beechwood chips, called 'Beechwood aging,' is also applied identically to Budweiser Zero. In the final filtration stage, only the alcohol is extracted, resulting in an alcohol content of less than 0.05%.

Budweiser Zero comes in a 500ml can and will be gradually available from this month at large supermarkets, convenience stores, and online distribution channels. Based on the brand's free-spirited and dynamic image, Budweiser plans to introduce various activities linked to sports and cultural performances so that consumers can enjoy Budweiser Zero anytime and anywhere.

The Budweiser brand manager said, "We are ambitiously introducing Budweiser Zero, which faithfully replicates the taste and flavor of the world's number one beer, Budweiser, to domestic consumers," adding, "Budweiser will establish itself as a new leader in the non-alcoholic market as well."

This content was produced with the assistance of AI translation services.