Volvo "Visit Our Service Center and Receive a Volvo Cooler Bag"

Customer Event for 'Customer Delight' at Service Centers Nationwide

[Asia Economy Reporter Yoo Hyun-seok] Volvo Cars Korea announced on the 10th that it will hold a ‘Customer Delight’ event for customers at service centers nationwide to celebrate the season of many outings.

The event, running from today until the 30th of next month, reflects the recent trend of customers showing high interest in personality and behavior types such as MBTI. A simple survey-style travel preference test is conducted, and based on the results, preferred travel destinations and related useful informational content are provided.

To participate, customers access the event page via a QR code at kiosks inside the service centers and take the travel destination test. They then save the result image and show it to the center staff. Customers who complete the test will receive a ‘Volvo Cooler Bag’ that is useful for outdoor activities.

Volvo Cars Korea is also running an Instagram event supporting its achievement of first place in customer satisfaction for two consecutive years. Participants find structures or props with the Volvo logo inside service centers nationwide, take a certification photo, and upload it with hashtags (#Volvo #CSNumberOne #WishingFirstPlaceAgainThisYear) along with a simple message cheering for Volvo Cars. Every Monday, 20 winners are selected to receive gifticons, and winners are notified individually via Instagram messages.

Both events can only be participated in within the customer lounges of service centers, and gifts are given once per person until stocks run out. Song Kyung-ran, Executive Vice President of Customer Service at Volvo Cars Korea, said, “This event was planned to provide customers visiting service centers with a special and enjoyable time and to offer the joy of journeys with Volvo Cars at travel destinations that suit their preferences,” adding, “In this season of many family outings, we hope you enjoy a safer and more comfortable journey with Volvo Cars.”

Meanwhile, last year, Volvo Cars Korea achieved first place for two consecutive years in product satisfaction (TGR) surveys conducted by Consumer Insight, including domestic and imported cars, and ranked first in service satisfaction among European brands. Additionally, in service satisfaction (CSI) surveys targeting users of official service centers and partner repair shops, it was selected as the number one European brand and second overall among domestic and imported cars for two consecutive years, recognizing its differentiated service.

In particular, with the launch of the brand’s first electric vehicle, the ‘C40 Recharge,’ Volvo Cars Korea secured electric vehicle specialists through EVT specialized training programs capable of repairing high-voltage system components and professional technician training programs, continuing to provide premium customer-centered services.

This content was produced with the assistance of AI translation services.