[Weekly SMEs] Evejari·Comex Industry·Space Cloud

Evezari Co., Ltd. was selected as the No. 1 brand in the home fashion category for nine consecutive years in the '2022 Korea Industry Brand Power (K-BPI)' organized by the Korea Management Association Consulting (KMAC).
[Photo by Evezari]

[Asia Economy Reporter Kim Jong-hwa] Total sleep care brand Evejari Co., Ltd. was selected as the No. 1 brand in the home fashion category for 9 consecutive years at the '2022 Korea Brand Power Index' hosted by Korea Management Association Consulting (KMAC). Kitchenware company Comex Industrial Co., Ltd. launched three new exclusive products for E-Mart, the 'Cherry Blossom Series,' featuring pink cherry blossoms. Lifestyle space platform SpaceCloud ranked 6th in the real estate sector among the top 500 high-growth companies in the Asia-Pacific region.

Evejari Ranks No. 1 in K-BPI Home Fashion Category for 9 Consecutive Years

Total sleep care brand Evejari Co., Ltd. was selected as the No. 1 brand in the home fashion category for 9 consecutive years at the '2022 Korea Brand Power Index (K-BPI)' hosted by Korea Management Association Consulting (KMAC).

The Korea Brand Power Index (K-BPI) conducts consumer surveys targeting major domestic industries and selects the top brand in each category annually. The evaluation is based on indices such as brand awareness and loyalty.

Evejari scored 748.8 points out of a total of 1,000 points, far ahead of the 2nd place (481.3 points) and 3rd place (297 points) brands, maintaining its top position in the category. This year, the score for brand awareness increased significantly, raising the overall score by 40 points compared to last year (708.2 points).

This achievement by Evejari is based on continuous research and development activities led by its Sleep Environment Research Institute, focusing on materials, design, and services. In particular, Evejari has strengthened its capabilities in introducing eco-friendly functional materials and developing personalized bedding, striving to create a high-quality sleep environment.

Go Hyun-joo, head of Evejari's PR team, said, "Many challenges and changes driven by the expertise of our research institute have built differentiated brand value and led to customer satisfaction. We will continue to offer products and services that customers can trust and be satisfied with, maintaining our No. 1 position."

Komex Industry, 'Cherry Blossom Series' 3 types.
[Photo by Komex Industry]

Comex Industrial Launches Pink Cherry Blossom Cutting Board, Water Bottle, and Convenient Containers

Comex Industrial Co., Ltd., a kitchenware company with 51 years of tradition, has launched three new exclusive products for E-Mart, the 'Cherry Blossom Series' (cutting board, water bottle, convenient containers), welcoming spring with pink cherry blossom designs.

The Comex 'Cherry Blossom Double-Sided Cutting Board' features different cherry blossom patterns on each side, allowing users to choose according to their preference. It is perfect for consumers who want to brighten up their kitchens. Being double-sided, it allows for hygienic separation of ingredients and offers various plating moods with different patterns.

The water bottles are made of Tritan material and come in two designs. The 'Cherry Blossom Romance Water Bottle' and 'Cherry Blossom Festival Water Bottle' have a generous capacity of 550 ml, making them convenient for taking out drinks from cafes without worrying about volume. They use genuine Tritan from Eastman in the U.S., free from bisphenol-A (BPA), a suspected environmental hormone, ensuring safety for the whole family.

For consumers planning spring picnics, three types of 'convenient containers' are also introduced. These ultra-lightweight food storage containers are much thinner and lighter than regular airtight containers, allowing easy food storage. They come in three generous sizes (cylindrical 720 ml, cylindrical 1300 ml, rectangular 1200 ml) to enhance usability.

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The Comex 'Cherry Blossom Series' consisting of cutting boards, water bottles, and convenient containers is available for purchase at E-Mart stores nationwide and online at E-Mart Mall.

The lifestyle space platform SpaceCloud ranked 6th in the property sector among the 500 high-growth companies in the Asia-Pacific region selected by the UK Financial Times (FT) and the global research firm Statista.
[Photo by SpaceCloud]

SpaceCloud Ranked 6th in Real Estate Sector Among '2022 Asia-Pacific High-Growth Companies'

Lifestyle space platform SpaceCloud ranked 6th in the real estate (property) sector among the top 500 high-growth companies in the Asia-Pacific region.

The UK Financial Times (FT), together with global research firm Statista, has been selecting and announcing high-growth companies since 2017 based on annual growth rates and yearly revenues.

According to this survey, SpaceCloud recorded a 576% sales growth during the period, with an annual sales growth rate of 89.1%. Limited to the property sector (real estate, urban space, proptech), it ranked 6th overall in Asia and was selected as the company with the highest growth rate domestically.

SpaceCloud provides a space-sharing service that rents spaces by the hour or transforms asset value utilization such as shared offices into a user-centered approach. It efficiently connects the idle time of 25 types of spaces?including meeting rooms, party rooms, practice rooms, filming locations, community shared spaces, complex cultural spaces, and coworking spaces?to those who need them. The main customer base is the MZ generation (late teens to 30s), who are accustomed to using spaces diversely according to their activity purposes through venue rentals.

Jung Soo-hyun, CEO of Anspace, said, "We are growing our lifestyle space service together with the MZ generation, who interpret traditional real estate from a new perspective. We plan to expand our service scope to shared offices and housing categories, enhance competitiveness, and grow into a leading property company in Asia."

This content was produced with the assistance of AI translation services.