District Holdings, LG CNS, and Others Selected for the 'Korean New Deal'

Byulddareo Gaja and AI4Pet Also Achieve High Scores Using AI

District Holdings, LG CNS, Byeolddareo Gaja, and AI4Pet were selected last month as companies of the 'Korean New Deal.' On the 16th, they received commemorative plaques from Hwang Hee, Minister of Culture, Sports and Tourism, at the National Museum of Modern and Contemporary Art, Seoul.

The Korean New Deal is an honor awarded to individuals and companies that have overcome the COVID-19 economic crisis and presented a new future. The Ministry of Culture, Sports and Tourism, Ministry of Education, Ministry of Science and ICT, Ministry of the Interior and Safety, Ministry of Environment, Ministry of Employment and Labor, Ministry of Trade, Industry and Energy, and Ministry of Agriculture, Food and Rural Affairs select candidates, and a panel of thirteen experts in culture, digital, and environment evaluates and selects the winners. Minister Hwang said, "The awarded companies have challenged new paths with innovative thinking and presented directions to create a prosperous society," adding, "These changes and achievements must come together to complete the Korean New Deal."

District Holdings is a company that designs innovative spatial experiences using digital media technology and immersive content. It became famous for presenting 'Wave' on the large LED screen at COEX. In 2020, it was selected for the Ministry of Culture, Sports and Tourism's immersive content production and support project and opened Arte Museum locations in Jeju Island and Gangneung. By December last year, approximately 1.2 million visitors had attended. It has gained popularity with sales reaching 15 billion KRW. The judging panel commented, "It raised the global market competitiveness of domestic cultural content by creating a unique product from nothing that sparked public interest."

LG CNS received high marks for its mobile ID card project aimed at realizing an intelligent government. Since January, the Ministry of the Interior and Safety and the National Police Agency have been piloting the issuance of mobile driver’s licenses. This project resolves the inconvenience of carrying physical ID cards and realizes a wallet-less daily life. LG CNS addressed the risks of loss and forgery associated with plastic ID cards and built a system usable both online and offline. The judging panel praised, "It well embodied the digital New Deal’s goal of pursuing convenience and security in citizens’ lives."

Byeolddareo Gaja, selected last year as an early tourism venture company, attracted attention with its AI control system 'Riderlog.' It is a safety driving solution dedicated to two-wheelers such as motorcycles and bicycles. It identifies driving habits and areas for improvement to encourage safe driving and automatically sends emergency rescue signals in case of accidents. It also helps analyze causes by reconstructing accident situations in 3D. The judging panel stated, "It contributed to citizens’ convenience and safety amid increased two-wheeler mobility," and added, "It deserves high marks for accumulating data value in two-wheelers and exploring ways to utilize it."

AI4Pet, a pet health management company, recently developed 'TTcare.' This application uses AI trained on over 500,000 disease data images to analyze photos of pets’ eyes or skin taken by smartphones and informs users of disease occurrence and risk levels. It is the first in Korea to receive approval as a veterinary medical device for video diagnostic assistance software. The judging panel noted, "Through the Ministry of Science and ICT’s 'AI Learning Data Construction,' it improved existing model performance and increased diagnostic accuracy for entropion and corneal opacity symptoms in dogs," and evaluated it as "a practical case of utilizing AI data in line with the increasing trend of pet ownership."

This content was produced with the assistance of AI translation services.