"7 Million Camping Enthusiasts Gather"... Emart's Camping Gear Discount Event

Camping gear collaboration between Big Ten and Jeon Hwang-il sold at E-Mart.

[Asia Economy Reporter Lim Chunhan] Emart announced on the 15th that it will hold a Camping Festival offering discounts on camping supplies such as tents, tables, and chairs from the 17th to the 30th.

In this event, the collaboration camping products by Bigten and Jeon Hwangil, which had sold out both online and offline, have been increased from 9 items last year to 19 items this year. The prepared quantity has also been significantly expanded from 900 million KRW to 2 billion KRW. Representative products such as three types of Bigten-Jeon Hwangil camping tables, six types of camping chairs, two types of sunshades, and two types of sleeping bags are offered at a 10% discount when purchased simultaneously.

The Bigten-Jeon Hwangil camping products received favorable reviews for their unique simple and emotional illustrations and sold out within two months of release. In particular, due to last year's campnic (camping + picnic) craze, the prepared quantity of about 18,000 camping chairs sold out in less than a month.

Various representative outdoor camping brands are also offered at affordable prices. Kazmi Trion Tent, Colin Wood Roll Table, and Colin Wooden Sunset Chair are sold at a 15% discount when paid with event cards.

According to Emart, camping supplies sales grew by 36.4% compared to the previous year, and sales increased by 14.9% in January and February this year.

An Emart official said, “As the camping population rapidly increases every year, the forms of camping such as luxury glamping, car camping, and emotional campnic are also diversifying. We will expand unique collaborative planning products for young emotional campers who communicate through social networking services (SNS), along with product development tailored to each camping style based on diversified camping trend analysis.”

This content was produced with the assistance of AI translation services.